I think that a massive shift has to happen to the American public in regards to the way we drive. Considering 80% of car crashes are preventable it's a shame the majority of us choose to speed, tailgate, be distracted, etc.
I know I'm a mom so I'm probably reaching an audience that is like minded.
How about some hot guy with appeal to young studs, young girls and housewives who drive too fast to their pilates class but secretly love, let's say, Ryan Gosling?
Or what about Brad Pitt?
He's into global issues and this is a global issue as well.
He's also a dad so I'm sure he's aware that the greatest risk his kids take is just driving around in a car, something we parents have to do every single day.
Or what about the ladies....I'm getting older and somewhat out of touch with who is young and hot but I live close to Hollywood so I'm pretty sure the young and hot thing hasn't stopped.
How about Zooey Deschanel?
Anybody, somebody, will someone with some cash and recognition please start publicaly shining the big light that you have the power to move unto the fact that car crashes are 80% avoidable yet we are not avoiding them.
Driving safe needs to be deemed cool and sexy.